Wednesday, July 3, 2013

Guide To Organizing A Small Jazz Pop R&b Instrumentals Festival

By Connie Sears


A jazz festival allows patrons to enjoy a variety of musical acts in a single venue. Many festivals have been recognized nationally and internationally and attract visitors from far beyond their location. Though it may take years to garner this garner this sort of reputation, it is possible to organize a small jazz pop r&b instrumentals festival.

Look for a venue. A festival can be held outside or indoors. Common places to look into about hosting a festival include a park, school or community center. A rental fee more than likely will be required. Other expenses associated with the venue include insurance, permits and security.

Find sponsors. Sponsors can help with several expenses One way this is commonly done is for a news organization, website or magazine to donate free ad space to publicize the event in exchange for banner ads at the event. Monetary sponsorship can also be sought out.

Consider an age requirement. It is not unusual for jazz festivals to set a minimum age for admittance. This is primarily done to ensure a certain amount of decorum at the event. Exceptions are generally made for minor accompanied by paying adults. Nonetheless, many festivals do not have age minimums.

Decide on what type of acts to have. One festival organizer may decide to limit the event to only instrumental music. Another organizer may want to include vocalists as well. Another thing to consider is genres. Rather than limit the festival to three genres, an organizer may decide that related genres be included. This may mean soul, blues, rock and even gospel.

A relatively easy way to find local talent is to put up fliers on bulletin boards at schools, restaurants, libraries and music stores. Selections can be made via an audition or through the reputation the local act has garnered. Generally, exposure is an acceptable form of compensation for local acts. To book regional and national acts, use the Internet. Post advertisements on gig websites, festival submission sites and social media networks. Remember, that regional and local acts will more than likely expect to be paid for their performances.

Advertise the event. Free places to advertise include general classified sites, message boards, blogs and social media sites. A media sponsor gets the word out to even more people. If you have a regional or national act, it is possible to have the event included in the entertainment calendar of events in the local newspaper. Do not forget to put up fliers.

Look for vendors. Vendors give festival goers something to do in between sets. Vendors can sell food, artwork, jewelry or books. Decide how many vendors that the chosen venue can accommodate before advertising for them.

Keep on planning. The planning process is very essential to a successful jazz, pop r&b instrumentals festival. In the event organizers decide to make the festival an annual event the planning process may have to start as early as a week after the festival.




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